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Monday, July 10, 2006 |
I just returned from the trade show part of my company's big conference. Has anyone else been to a trade show before? You're walking down the aisles and people just stare at you; they desperately want to talk to someone. If you don't want to talk, don't make eye contact. I spent about two hours walking around looking at the floor. The Dallas Convention Center has a nice floor, by the way.
Maybe the local press is waiting until after the event to report on it. Still, it would have been nice to have some pre-event coverage, just to let people know what the hell is going on. Sure, the Dallas Morning News ran a small piece about it, but for all the hipsters/scenesters/cube jockeys that read the local press' blogs everyday, there was nothing, no Frontburner coverage, no Unfair Park blurb and not even a mention in the Fort Worth Star Telegram.
It's okay; the meetings industry only generates $122.3 billion a year. No need to write about 3,000 conference attendees wondering around Dallas to see if they would like to bring their groups here, along with a good chunk of that yearly revenue.
Song of the Day "Wide Awake" by The Meeting Places |
posted by pimplomat @ 2:09 PM |
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4 Comments: |
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The Startlegram doesn't cover anything good...they don't cover anything well either.
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In all fairness, is the group hosting the convention reaching out to media outlets to let them know this event is in full swing? And explain what the value in this event is?
There are a lot of stories out there, and these days there are fewer and fewer bodies in newsrooms to cover them. A press release, a simple phone call, or an email to the newsroom will often do the trick.
Yes, reporters are in-touch with the communities they cover, but I haven't met one yet who is a psychic.
Cari
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if nobody takes their pants off, i'm not writing about it.
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Cari: Our PR rep is currently at the conference, so when she gets back, I'll ask her how many press releases she sent and to whom she sent them to.
Andrea: Apparently you didn't attend any of the opening night events.
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The Startlegram doesn't cover anything good...they don't cover anything well either.